Elowen™ | Floral Summer Dress
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END OF SEASON SALE UPDATE: Our bestseller is selling fast, with limited stock left in selected sizes. If your size is still available, you can still add it to your cart today. Warm regards, Velvet Petal Melbourne.
Elowen™ | Floral Summer Dress
Light, breezy and beautifully feminine — the Elowen™ dress is your new go-to for warm days and effortless style. Made from soft, breathable fabric with a relaxed flowy silhouette, this dress moves gracefully with every step. Perfect for beach walks, brunch dates or holiday getaways, it brings easy elegance to any summer moment.
Limited time only: now available at 50% off.

Why women are choosing the Elowen™ dress
• Soft & breathable summer fabric – Keeps you cool and comfortable even on warm days, with a lightweight feel that’s gentle on the skin.
• Flattering flowy fit – Designed to skim the body beautifully, offering freedom of movement and all-day comfort.
• Timeless floral print – A romantic, feminine pattern that adds charm and elegance to your summer wardrobe.
• Effortless styling – Pair it with sandals, a sunhat or a simple woven bag for a complete, relaxed summer look.

With the Elowen™ dress, you’ll enjoy breezy comfort and effortless beauty all season long. Now 50% off for a limited time — don’t wait too long.
Order your Elowen™ dress today and enjoy relaxed elegance made easy.
If your order doesn’t meet your expectations, no worries — we’ve got you covered.
You can return it within 30 days of receiving your package.
Simply contact our customer care team at info@velvetpetal-melbourne.com and let us know why you’d like to return your item — this helps us process your request quickly and smoothly.
At Velvet Petal Melbourne, customer satisfaction comes first. That’s why we keep you updated on your order at every step and always offer free shipping across Australia.
We ship all orders securely through Australian Post, ensuring reliable delivery and professional handling from our warehouse to your doorstep.
We provide a seamless and secure checkout experience with trusted payment options:
- Credit or Debit Cards: Visa, Mastercard and American Express
- Mobile Payments: Apple Pay and Google Pay for a quick and safe checkout
- Gift Cards: Use a Velvet Petal Melbourne gift card towards any future purchase